Tag Archives: prism analytics

Retail: This is How You Make the Apple Watch’s Launch Success Repeatable

“Apple supposedly assumes most customers have ‘already decided they want an Apple Watch’” – Lisa Eadicicco, Business Insider “Sorry, Cynics: Apple Watch Might Be Company’s Biggest Launch Ever” — Damon Beres, Huffington Post What’s the difference between the tones of those two headlines? About one month and one hell of a strategy. The Apple Watch […]

3 Reasons You Should A/B Test Your Stores

Traditionally, Visual Merchandisers and Marketers have relied on intuition to develop merchandising and promotional strategies. But as retailers compete against other stores and websites to win the attention of customers, it is critical to stand out from the competition.  Online retailers have been able to A/B test their sites quickly (and affordably) for years. Physical […]